What is ipsy?

ipsy co-founder Michelle Phan has captivated countless viewers around the world through her beauty video tutorials on YouTube. She envisioned a vibrant community where individuals could be inspired to express their unique beauty, and ipsy is that community! 

ipsy” comes from the Latin word ipse, meaning “sense of self.” By celebrating beauty of all forms in the world, ipsy provides a platform for anyone to express both their inner and outer radiance. With videos from ipsy's well-loved YouTube Creators, as well as from a devoted and engaged user community, ipsy is changing the way people learn about and experience beauty. 

When you become a member, you can learn new beauty tricks, try fun participate along with your favorite
ipsy Creators in monthly looks, and connect with other ipsters who inspire you. 


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